Friday, April 19, 2024

How The Coming Solar Eclipse Will Drive Demand For Marijuana

For many, it’s not enough just to view the solar eclipse coming this August. What many people yearn for is the proper context to experience the upcoming eclipse. Because this eclipse will be so large and cover large stretch of the continental United States, many have deemed it the “Great American Eclipse.”

This is causing many not in eclipse sight to travel to desirable locations. Among the top destination for these eclipse chasers is Oregon, though that’s not only because of the state’s spot on the planet. Oregon, as you likely know, has legal weed.

The Oregon Liquor Control Commission is estimating that an extra 1 million visitors will descend upon the state, causing the demand on liquor and marijuana stores to reach an all-time high. This holds particularly true in the smaller towns where the eclipse will grant greater visibility and there might only be one liquor store in town.

Some marijuana shops are embracing the solar eclipse as a potential opportunity and could lead to double or triple their average sales. Other stores are releasing specially-themed products to coincide with the solar eclipse, like Oregon’s Finest, who have concocted a special “Moon Puppies” strain for eclipse viewing. The shop is also ordering 25 percent more product than normal and crafting special glasses for the event.

Oregon’s cannabis community also sees this as an opportunity to possibly educate out-of-state visitors about marijuana.

As Leigha Christensen from Oregon’s Finest told KGW, “I think events like this overcome that stigma because we get to talk to more people and provide that education that is really needed.”

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