What happens when TV and reality collide? Something like AMC’s Los Pollos Hermanos pop-up shop at SXSW happens. The chain of stores is, of course, owned by Gus Fring in the Breaking Bad and Better Call Saul shared universe. Fring (aka Giancarlo Esposito) is set to make an appearance in Better Call Saul and both Esposito and Bob Odenkirk, who plays  Saul Goodman, were there to meet and greet fans.
The store was fully functioning, staffed and serving curly fries and other goodies. AMC producers tell The Fresh Toast it was Esposito’s idea to run late night commercials for the store in local markets, though there isn’t any plan to bring Los Pollos Hermanos into reality full time.
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