‘Rick and Morty’ Fans Are More Diverse Than You Think

Hulu streaming data paints a less toxic picture.

Screenshot via Adult Swim/Youtube

Fans of “Rick & Morty” aren’t typically discussed in positive terms. In fact they’ve become a symbol of the toxic fandom the internet can breed, thanks to tantrums over Szechuan sauce at McDonald’s and harassing the show’s women writers. GQ even wrote a profile of the show’s co-creator Dan Harmon as he grapples with the success and fans of the show.

But “Rick & Morty” itself remains brilliant, an intoxicating—and intoxicated—space ride into the exciting and meaningless possibilities in the universe. Which is why, perhaps, the actual fans of the show may be more diverse than you think.

Hulu just released Season 3 of the show to its streaming platform. According to Hulu’s internal data and analytics team obtained by Mashable, the audience is more equal than previously assumed, with women making up 40 percent of the show’s viewers via the streaming service.

Of course these numbers don’t represent the entirety of the show’s fans. Nowadays, everyone accesses content in a myriad of ways, so to rely upon one platform’s data would result in paltry conclusions. But it does showcase something we often choose to ignore on the internet—the most vocal minority of a group doesn’t typify that group’s ideology or demographics.

Basically, just because you like “Rick & Morty” doesn’t make you an asshole. And that’s worth noting, as last year the show exploded and became the No. 1 show for millennial viewers. So enjoy “Rick & Morty” with the knowledge there are other normal fans like you.

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