Monday, May 20, 2024

Watch: The Coen Brothers Directed Their First Commercial in 15 Years for the Super Bowl

Joel and Ethan Coen are arguably the most talented American filmmakers. They’ve written and directed classics like Fargo, The Big Lebowski, No Country for Old Men, and about a dozen others. On the heels of 2016’s excellent Hail Caeser!, the duo have helmed a new commercial for Mercedes Benz that will air during next week’s Super Bowl.

The commercial, the brother’s first since a 2002 clip for H&R Block, shows a bunch of Easy Rider-loving bikers brawling in a roadside bar as Steppenwolf’s “Born to Be Wild” blares from a jukebox. Soon word spreads that the gangs’ bikes have been blocked in by a car. When the group emerges from the bar to find out who committed such a heinous act, they’re shocked to discover who the offender is and what he’s driving.

Watch it below.

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