What doesn’t Pharrell Williams have his hand in these days? From being a judge on NBC’s The Voice, his Beats One OTHERtone Radio Show, producing films like Dope, and his main gig, creating music, Pharrell is the premiere example of today’s multi-hyphenate stars. And that’s not even mentioning his shoe and fashion lines!
Now, Pharrell is adding chef to that already epic list, with a grocery product line called “Williams Family Kitchen” in a partnership with upscale grocer Dean & DeLuca. The line will feature authentic recipes from the Williams family, notably Pharrell’s father. However, the recipes were tweaked by Pharrell, who substituted healthier ingredients from the original.
“Our father son agreement was that he would make food with healthier ingredients that were a better choice for his lifestyle and would essentially help add years to his life,” Pharrell said in a press release. “The kitchen is where everyone hangs out to talk and eat, hence the name.”
The collaboration was unveiled Monday at Dean & DeLuca’s Bangkok location. Pharrell and his father Pharaoh were also in attendance.