Things are different for Gen Z and Millennials with how they live/function, now they are changing cannabis
Millennials started upending the work and home environments and then Gen Z joined in. Â Gone are meeting in bars, speed dating and hello Bumble, Hinge and Twitter. Â Millennials speak up and are not afraid to share their views and opinions. Â They believe in a more just, inclusive world and global friends. Â They want to work at home, have starter kits for dinner and enjoy each day a bit more. It seems even old school marijuana is out with the new generations.
Well, thanks to a new study, they are moving the cannabis world into a new era. Â They have revolutionized tech, social change, the LGBT world, dating, food delivery and service and more. Â They want to experience life, go to concerts and see the world. Â Convinence (except maybe in craft cocktails) is a part of the world so they can take more in. Now they are having an impact on what is produced in marijuana.
![vaping](https://thefreshtoast.com/wp-content/uploads/2022/01/vaping-e1641934205647-300x180.jpg)
The generations, especially the younger ones are slowly turning away from alcohol and taking up legal marijuana. They now account for 72.1% of all tracked cannabis sales in Canada and 63% in the U.S., according to a report from data analytics firm Headset.
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The imagine of the stoner rolling a blunt is still strong in the cannabis culture and most hard liners against use it as a warning sign. But they day of “hippie” is about as relevant at the fax. Â The industry is driven by more Wall Street guys and mom and pop owners rather than the long haired uber-aficionado who has made it part of their future.
A big change is Gen Z consumers are flocking vape pens, accounting for 33.6% of their total sales. They are the first demographic to put a flower down and pick up something easy, quick, and easy to store after a hit or two.
Older and traditional consumers generally prefer flower and edibles, while younger, new consumers are drawn towards vapes, pre-rolls and concentrates. These are easier to share and more convenient for an on the go lifestyle. Â Pre-legalization, people shared how they rolled their first doobie with flower or baked homemade “special” brownies. Â Since it is legal, you just go in and buy what you want to fit your need.
Today, Gen Z and Millennials’s group activities include concerts, trips and dodgeball. They want product they can share, pack, reuse and have with them discreetly.
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So, if you want to be an early wave rider, consider changing up your habits, sharing and embracing the future!