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Rogen’s Houseplant isn’t new news, but the fact that the brand is working towards the betterment of cannabis consumption is something we can all be excited about.
Earlier this week, Canadian marijuana producer Canopy Growth signed a $3.4 billion deal to take over medical marijuana firm Acreage Holdings as soon as the federal government ends prohibition.
With shares of Canopy Growth trading down over 4% in intraday trading following the news of their collaboration with Seth Rogen, many Canopy investors are left with a few questions unanswered.
Seth Rogen, along with his long-term creative partner Evan Goldberg, are teaming up to create Houseplant, which will be a recreational Canadian marijuana company.
The double-blind study will research the effect medicinal cannabis can have on players who suffered past concussions, including long-term fallout, like PTSD, early dementia, and depression.
Canopy Growth has brought on Martha Stewart as an adviser to develop a “a broad new line” of products for both humans and animals.
Pitchbook recently released its 2018 results for cannabis related investments, and the data is impressive: 139 deals scooped up a whopping $881 million.
Officials were predicting billions in the first quarter, but some of the largest cannabis producers have collectively struggled since the market opened up in October.
Don’t expect a miracle and a change in global and market perception on Thursday morning, but here's what you should be watching.