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Marijuana Legalization Plays A Role In Fighting Racial Injustice

Though NORML said marijuana legalization will not solve racial injustice in America, the organization believes it can be “an important part of this emerging discussion.”

The Fresh Toast – It has benefits from PTSD to pets. And the Feds should note marijuana legalization plays a role in fighting racial injustice.

The National Organization for the Reformation of Marijuana Laws (NORML) released a statement this week detailing how marijuana advocates can play a role in enacting racial justice in America. Following George Floyd’s death at the hands of Minneapolis police, voices across the nation have protested against police brutality and policies that disproportionately target communities of color.

Racial inequalities have long existed in enforcing drug policies. According to analysis by the American Civil Liberties Union (ACLU), African Americans are close to four times as likely to get arrested for marijuana possession compared to white Americans, despite the group consuming marijuana at similar rates. In some states, black people were up to six, eight, or almost ten times more likely to be arrested. From 2010 to 2018, racial disparities actually increased in marijuana enforcement.

“As protests continue to take place across our nation, more Americans are beginning to publicly demand action from their local, state, and federal leaders to end the policies and practices that promote, enable, and drive systemic racial injustice,” NORML executive director Erik Altieri said in a statement.

“In these conversations about policy solutions, many will include in their demands an ending to the war on drugs — or, at a minimum, an ending to marijuana criminalization. But while ending cannabis prohibition is both important and necessary, we must also recognize that doing so is but a single piece of a much larger puzzle.”

NORML detailed how marijuana prohibition is rooted in racial and xenophobic histories. Harry Anslinger Jr. was the Commissioner of the Federal Bureau of Narcotics and architect behind cannabis prohibition. He was known to label most marijuana users as “Negroes, Hispanics, Filipinos and entertainers,” and stated cannabis “causes white women to seek sexual relations with Negroes, entertainers and any others.”

“The primary reason to outlaw marijuana is its effect on the degenerate races,” he also said.

NORML referenced the death of Philando Castile by Minnesota police officers as the lineage of this kind of rhetoric. When police pulled him over, Castile’s car smelled like “burnt marijuana” smoke. The officer who shot Castile said the aroma made him fear for his life.

RELATED: The Surprising Effect Marijuana Legalization Has On Police Traffic Searches

“I thought, I was gonna die,” officer Jeronimo Yanez told investigators from the Minnesota Bureau of Criminal Apprehension 15 hours after he shot Castile. “And I thought if he’s, if he has the, the guts and the audacity to smoke marijuana in front of the five year old girl and risk her lungs and risk her life by giving her secondhand smoke and the front seat passenger doing the same thing then what, what care does he give about me. And, I let off the rounds and then after the rounds went off, the little girls was screaming.”

Yanez was later acquitted of all charges.

Marijuana Legalization Could Get A Boost Post Coronavirus
Photo by krblokhin/Getty Images

NORML also criticized the cannabis industry at large. In 2017, a Marijuana Business Daily poll found that less than 10% of cannabis businesses were founded by Hispanic or African American owners. Though states and cities have instituted cannabis equity programs, they have often led to mixed results.

Altieri stated the cannabis industry need to carry more responsibility of social justice moving forward.

“We must not ignore the reality that while a handful of venture capitalists are now engaging in licensed cannabis sales in systems that largely exclude minority ownership while millions of others — most of them young, poor, and people of color — continue to face arrest and incarceration for engaging in much of the same behavior,” Altieri said.

RELATED: How Social Reform And Cannabis Legalization Are Linked

NORML stated specifically that marijuana legalization is not a cure-all for racial injustice in America. The organization also emphasized the need to continue discussion around these issue after the protests end.

“NORML believes that calls for cannabis legalization need to be an important part of this emerging discussion — but only a part,” Altieri said. “Black and brown lives matter and we owe it to our country and to ourselves to take tangible steps toward dismantling many of the power structures that perpetuate injustice. Marijuana prohibition is simply one of them.”

Are Amazon, Uber, Etc. The Future Of Post-Pandemic Cannabis?

There are hints that cannabis delivery using mainstream widespread delivery services could happen someday in the same way that alcohol is delivered.

It’s hard to say where we are in the COVID-19 pandemic right now, as infections and deaths continue to rise. But there have been movements in the cannabis industry that are changing the way the industry operates amid the pandemic that may stay post-pandemic.

Being allowed to operate as an “essential” business — which had a few bumps in the road between including both medical with recreational as essential businesses in states such as Colorado (that state quickly changed and added rec) and Massachusetts — was one positive result that gave the industry some needed comeuppance and respect.

Sales have been strong, and delivery options were expanded as well.

Many states with legal medical and recreational cannabis have been allowing deliveries since they legalized. But because of COVID-19, dispensaries are now adjusting to curbside or drive-thru window sales to adapt to the new contactless, social distancing way of conducting business. 

California licenses over 150 legal cannabis delivery companies, the most of any state, including Eaze (now scaling back operations),  Puffy, CaliExpress and more. The scaling back of Eaze may be just a delivery service experiencing hard times during the pandemic, or it may represent a harbinger of things to come, leaving the door open for more of these adapted dispensary-centered curbside/drive-thru sales.

In some states, dispensaries are operating under temporary rule changes about how to purchase cannabis product that consumers hope will stay after the pandemic passes.

Those temporary rule changes include Oregon, where the state’s regulators underline that this will not become a permanent rule; that if any one bad player creates a problem the rule will be suspended for all dispensaries; that medical cannabis consumers or caregivers can buy up to 32 oz. of flower instead of the 24 oz. previously allowed by law; and further advises delivering product to a person in the parking lot of the store, a person at the front entrance of the store, or a person at a walk-up or drive-thru window of the store.

RELATED: Harsh Marijuana Delivery Restrictions Being Eliminated Due To COVID-19

In Washington state, curbside delivery is also allowed in an area as close to the dispensary as possible. But the state does not allow a drive thru window.

What about Amazon, and Uber Eats, and other mainstream delivery services like FedEx, which was and is still the old school way of delivering cannabis?

Are Amazon, Uber, Etc. The Future Of Post-Pandemic Cannabis?
Photo by Kai Pilger via Unsplash

Amazon has been caught up in some llegal deliveries, demonstrating people are already using the service illegally, and the company currently delivers hundreds of hemp products — hemp oil, hemp prerolls, hemp flower — along with almost anything else needed to operate a legal cannabis business (except the cannabis) which may be testing some state’s laws.

So it seems like it could be a quick transition for Amazon to deliver cannabis, if and when that happens.

RELATED: Dispensary Job Market Still Strong Despite Lockdowns

The reality is that chances are still slim for those mainstream delivery services to deliver either medical or recreational cannabis as long as federal prohibition continues. A mainstream delivery company would be opening a can of worms and courting business disaster if it began delivering a substance still listed as a U.S. Drug Enforcement Administration Schedule 1 worst-drug-on-the-plant.

Ah, we can dream, right? Well, all is not lost.

There are hints that cannabis delivery using mainstream widespread delivery services could still happen someday in the same way that alcohol is delivered. Drizly, an e-commerce alcohol delivery service, promises delivery of under one hour to customers in places like Arlington, Virginia and about half the other states in the country. Virginia has some of the country’s toughest liquor laws, but in Virginia, there are regulations and a precedence set about delivering intoxicating, heavily regulated substances.

Time will tell. This year has seen much turbulence, and much change on both a business and societal level. That Amazon box on your porch may someday have a special green Amazon logo, representing something different and revolutionary inside. Puff-puff-pass.

Marijuana Store Owners Targeted By Looters Say They Support Protests

Despite looters stealing their cannabis products, numerous dispensary owners have announced they stand behind the protests.

Legal cannabis dispensaries across the country have been targeted by violent looters, who have used protests against police brutality to their advantage. Big-name West Coast retailers, like MedMen and Cookies, had storefronts smashed and merchandise stolen. Pure Oasis in Boston, the only black-run marijuana store in Massachusetts, lost more than $100,000 in stolen cannabis products.

Pure Oasis co-owner Kobie Evans described the robbery as a “targeted attack,” in comments to The Boston Globe, and said looters were using protests as cover. Ironically, Evans noted, Pure Oasis is a black-owned company — comedian Kevin Hart is also a co-owner — and employs people with prior drug convictions. The marijuana store was created as a solution model to address discriminatory police policies in drug enforcement, which disproportionately targeted communities of color.

Photo by Scott Olson/Staff/Getty Images

“Kevin [Hart] and I stand in solidarity with all the people protesting the injustice in Minneapolis and elsewhere,” Evans told the Globe. “In no way do we draw any connection between what happened to us and people protesting for a good cause. This is a somewhat isolated incident where a few people exploited the situation for personal gain, because someone wanted a free pair of Jordans and some weed to go with it.”

RELATED: The Surprising Effect Marijuana Legalization Has On Police Traffic Searches

Protests have gathered in numerous American cities in the wake of George Floyd’s death at the hand of Minneapolis police. But public officials like New York Gov. Andrew Cuomo have been careful to differentiate looters as a separate group from protesters. Social media users have documented which cannabis stores have been targeted by looters, with many burglaries occurring in major cities.

Despite the stolen goods, numerous dispensary owners have announced they stand behind the protests.

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The rapper Berner, who owns the well-known Cookies cannabis brand, posted on Instagram that he “understand[s] what’s going on in the world right now.”

https://www.instagram.com/p/CA12SRwFJbb/?utm_source=ig_embed

“It’s extremely unfortunate what happened to our store tonight on Melrose. But as a human living in the world we’re living in today, I can’t expect anything less until justice is served,” Berner said in a video posted to Instagram. “We can rebuild our store but you can’t bring someone back to life.”

“How can I worry about a store when there’s so much more going on in the world right now?” he added. “So much hate, so much anger, so much pain and a lack of justice. Please take care of your families and stay safe.”

https://www.instagram.com/tv/CA1ugR9ntWk/?utm_source=ig_embed

37% Of Americans Would Give Up Sex And Porn For This During Pandemic

While people are experiencing a lot of loneliness and stress during this time, they’d be willing to give up sex, social media and more for this much needed event.

The past couple of months have been extremely stressful, filled with uncertainty and loneliness. Predictably, our mental and physical health has been affected, with people reporting more time spent browsing social media, looking up mental health resources, eating more junk food and having trouble sleeping.

Conducted by Sleep Standards, a survey of 1,000 people across the U.S. found that the average American would pay a significant amount of money for a good night of sleep during the pandemic. Some would even give up sex.

The survey sampled men and women, ages 18 to 73, and found that, on average, they’d pay $328 for a perfect night of sleep — a significant sum of money cashed out during a very stressful financial period in people’s lives.

RELATED: How To Prepare Your Dog For A Post-Lockdown World

Other interesting results show that survey respondents would give up social media, alcohol, video games and even sex and porn for a good night’s sleep (41%, 40%, 39% and 37% respectively).

Why Do We Procrastinate Sleep Even When We're Tired?
Photo by rawpixel.com

The average American is clocking in 6.6 hours a night, compared to 7.2 hours before the lockdown.

RELATED: 5 Things You Can Do To Feel Normal Again

Despite data collected through self-reporting, which allows for exaggeration and underestimation, the sample size is significant. While the percentage may vary, sleep is altered right now and it may take us a while to get back on track.

You can check out the results of the full survey here.

Ask Mister Manners, Thomas P. Farley: ‘Will They Call Me Racist?’

Help! How do I tell my neighbor I’m offended by their “Black Lives Matter” sign without sounding racist?

Etiquette tips on how to interact in today’s world. Have a question for Mister Manners? Send your queries to info@whatmannersmost.com and look for replies in the coming weeks. 

A MATTER OF LIFE AND DEATH

Q: My next-door neighbors have a “Black Lives Matter” sign on their front yard. I find it troubling that anyone—regardless of race—would promote the message that skin color can make someone superior. Is there a proper way for me to ask them to reconsider promoting this slogan without sounding to them like a racist? 

A: If you sat down with your neighbors, I believe you’d come to discover Black Lives Matter has an entirely different meaning from the one you think it does. The message is not “Black Lives Are Superior…All Others Are Insignificant.” Rather, it’s a succinct conveyance that for far too long, men and women of color have suffered reprehensible wrongdoings in America.

If there was any doubt of our persistent, systemic problem, one in which lives are being lost due to scarcely covert racism, the killing of George Floyd is proof positive. 

Does every life matter? Most certainly. Does the placard on your neighbor’s lawn insinuate otherwise? Absolutely not. The message on that sign is a testament to the fact that despite the reality of how things all too often play out, people of color have as much right to life, liberty and the pursuit of happiness as any other human being.

For our culture to reach the place where every life is considered precious and valuable, we must commit ourselves to eradicating prejudice and hatred once and for all. And that begins with listening.

Regardless of one’s pigmentation, socioeconomic stratum, immigration status, gender or sexual orientation, we are grieving as a nation right now. Still feeling vulnerable in the midst of a stay-at-home pandemic that has already claimed a mind-numbing 100,000 lives, we are mourning the senseless and brutal taking of one particular man’s life. 

RELATED: Ask Mister Manners, Thomas P. Farley: ‘A Home-Wrecker Lives In The Apt. Above Me’

George Floyd didn’t need a vaccine to still be alive today. He required only respect and consideration. And though manners and etiquette may seem like dainty tools, weak precepts that would crumble in the face of an issue as heavy as racism, don’t count them out. 

The core components of good manners—kindness, compassion, selflessness, empathy—are among the most powerful weapons we have against the sorts of painful acts that have been tearing at the heart of our nation for the past 400 years. 

If you consider yourself a person who cares—and as a reader of this column, I hope you do— recall the words of Martin Luther King, Jr.: “History will have to record the greatest tragedy of this period of social transition was not the strident clamor of the bad people, but the appalling silence of the good people.” 

Ask Mister Manners, Thomas P. Farley: ‘Will They Call Me Racist?’
Photo by Olia Nayda via Unsplash

CREAMY, NOT CHUNKY

Q: I’m a senior citizen who’s been quarantining due to the coronavirus and have been fortunate enough to have several neighbors offering to grocery shop for me. I do appreciate this, though there are always one or two items they get wrong. The latest example was getting chunky peanut butter instead of creamy. I’m on a budget and would rather not have items in my cabinets I know I’ll never use. Would it be rude of me to bring these quibbles to their attention?

A: A much-used phrase of my sister’s when my niece and nephews were choosy toddlers was: “You get what you get and you don’t get upset.” And though I feel your pain on the peanut-butter front, even on a fixed budget, surely the creamy versus chunky debate is a First World problem. 

RELATED: Ask Mister Manners, Thomas P. Farley: ‘Can I Hit The Door-Close Button On An Elevator?’

Rather than discourage these neighbors—whom I gather are shopping for you out of kindness as opposed to doing so for an hourly fee—I would simply be as specific as possible. No longer should your grocery slate include line items such as “bottled water.” Instead, you’ll need to indicate “lemon-flavored sparkling water in a 24-ounce bottle” if such things make a difference to you. Additionally, in the nicest of ways, alert the neighbor that if the store does not have certain items exactly as written, to skip them and move on to the next thing on the list.

Lastly, if despite your due diligence an incorrect item still makes it to your home, don’t knock it till you’ve tried it. You may be pleasantly surprised.

Mister Manners, Thomas P. Farley, is a nationally regarded expert who appears regularly in the media to discuss modern-day etiquette dilemmas — from how to split a check fairly to how to get a word in edgewise. Follow Thomas on Facebook, Twitter and Instagram. And for more insights, listen to his brand-new podcast, “What Manners Most,” which will be focused exclusively on Coronavirus-related etiquette for the foreseeable future.

Study: Prenatal Marijuana Use Doesn’t Really Affect Cognitive Development

Researchers worry previous studies have created an oversimplification between prenatal cannabis exposure and cognitive impairment.

We often forget marijuana research is in its infancy. Look no further than studies examining the relationship between marijuana and pregnancy for proof. There are many studies linking marijuana (specifically THC) use during pregnancy to infant development problems, but some researchers point out that many of these studies don’t differentiate between smoking marijuana and non-combustible consumption, such as edibles or tinctures.

So what risk does prenatal cannabis exposure present to a child’s brain development? Scientists at Columbia University, Swinburne University, and the New York State Psychiatric Institute analyzed numerous studies for six years to answer exactly that. According to their research, published last month in the journal Frontiers in Psychology, the risks associated with prenatal marijuana use have been overstated in how it impacts a baby’s noggin.

“The current review of the literature found that there are relatively few cognitive alterations noted in offspring exposed to cannabis prenatally,” the study’s authors wrote.

RELATED: Marijuana & Pregnancy: What We Know

This systematic review didn’t find much significant difference between children with prenatal cannabis exposure and those without. More specifically, less than 5% of comparable studies showed such differences. Most surprising, these studies measured both increases and decreases in children’s scores on cognitive tests, suggesting more variance than previously believed.

Parents Can Now Choose The Sex Of Their Baby
Phogo by Lisa Johnson via Burst

One major study in particular was given special attention, because it found that children exposed prenatally to marijuana had test scores that dropped outside the normal range for cognitive functioning. But this 2008 study was criticized for its lack of external sociodemographic factors, such as parent’s cognitive abilities, poverty levels, and home environment.

Researchers worry an oversimplification between prenatal cannabis exposure and cognitive impairment has occurred. Media and lawmakers too often use the results from one negative study to summarize the entire relationship, researchers noted. This can lead to harsh policies that divide children from their families, which can have worse consequences in some cases.

RELATED: Why Would-Be Dads Should Reconsider Marijuana Use In Quarantine

“The rationale for such policies is, in part, that prenatal cannabis exposure causes persistent deleterious effects, especially on cognitive functioning,” researchers wrote. “Findings from this review suggest that this assumption should be reevaluated to ensure that our assumptions do not do more harm than the drug itself.”

Can CBD Help Seniors With Insomnia

Insomnia in seniors doesn’t differ from the insomnia in younger people, but they are at higher risk for developing the disorder. Here’s how CBD might help.

Insomnia can affect people of all ages and fitness levels. It’s a condition that arises due to myriad reasons. The cause can be internal (disease) or external (stress). One of the main problems with insomnia is that it directly impacts your performance and health; when people don’t sleep, they have problems staying productive and keeping a balanced mood. It can also affect your cardiovascular health and immune system.

Could CBD provide a healthy option for seniors with sleep issues? The answer depends on the problem that’s causing their lack of sleep in the first place.

As people age, they naturally experience changes with their sleep patterns, mainly because aging bodies produce smaller amounts of growth hormone. This change results in less deep sleep, waking up during the night, and often waking up too early, before the body is fully rested.

RELATED: Educating Older Adults About CBD — What You Need To Know

Aside from biological reasons, insomnia in seniors doesn’t differ from the insomnia in younger people, but they are at higher risk for developing the disorder. Causes like stress, depression, anxiety, trauma and medications that people are consuming might all affect how well they sleep. It’s this area that CBD proves to be a helpful tool. 

How CBD Helps Seniors Exercise
Photo by Caiaimage/Trevor Adeline/Getty Images

The relationship between CBD and sleep hasn’t been rigorously studied, but CBD’s effect on stress, anxiety and PTSD does have some documentation. In a 2019 study examining CBD, anxiety and sleep, researchers found that patients battling these conditions improved their sleep habits by a large margin once they started consuming CBD. It’s worth noting that this study was conducted in a controlled setting, with patients consuming CBD in addition to their traditional medications.

RELATED: Senior Citizens Are The Biggest Marijuana Users In Canada

When it comes to treating insomnia, it’s very important to try to pinpoint the source of the problem. No matter someone’s age, quality of sleep tends to reflect their state of mind and the possible problems they might be facing, whether this includes a mental condition or a stressful moment in their lives. While CBD might not directly affect sleep, it could indirectly provide relief for conditions that are keeping seniors up at night.

Archaeologists Discover Weed Used To Do This

Marijuana residue on a shrine altar is the first “hallucinogenic substance found in the Kingdom of Judah,” researchers have revealed.

Some smokers joke that marijuana is their religion, but new research shows ancient Israelites may have used cannabis as a ritual to access God. Researchers recently announced they discovered cannabis resin on one of two alters at the entrance to the “Holy of Holies” of a Judahite shrine in Israel’s Tel Arad.

Specifically, marijuana was found mixed with animal dung on the smaller of the two shrine altars, according to a study published Thursday in the Journal of the Institute of Archaeology of Tel Aviv University.

Archaeologists did not discover other marijuana properties, like seeds or stems, in the shrine, leading researchers to suggest hashish “may have been imported from distant origins and were transported as dried resin.” They dismissed notions cannabis was used as incense, since many of marijuana’s fragrances could be found in nearby plants.

“[I]t is likely that the cannabis burnt on the altar was not imported for its smell or therapeutic virtues but for its mind-altering abilities, expressed only by heating,” researchers wrote.

RELATED: Cannabis Found In Ancient Chinese Tomb

Between the two limestone altars, believed to be used in the Iron Age (760 to 715 BCE), researchers uncovered remnants of burnt cannabis, frankincense, animal fat, and excrement. Upon discovering cannabidiol (CBD) and tetrahydrocannabinol (THC) on the small altar, researchers tested the samples again at a second site, where CBD and THC were once again detected. Animal dung was likely used to prolong the marijuana burning.

Israel Now Testing If Marijuana Can Combat the Coronavirus
Photo by jorono via Pixabay

“Hallucinogenic substances are known from various neighboring cultures, but this is the first known evidence of hallucinogenic substance found in the Kingdom of Judah,” researchers wrote.

RELATED: Why Religious People Are Less Likely To Use Marijuana

“The use of psychoactive materials is also well known in ancient Near Eastern and Aegean cultures since prehistory,” they added. “It seems likely that cannabis was used at Arad as a deliberate psychoactive, to stimulate ecstasy as part of cultic ceremonies. If so, this is the first such evidence in the cult of Judah.”

How To Prepare Your Dog For A Post-Lockdown World

After spending so much time with our dogs indoors, some degree of separation anxiety is expected. Here’s how you can curb your pet’s behavior.

One subset of beings that have thrived during the pandemic is dogs. If we’re being honest, they’re the only group of living creatures that have experienced wealth and attention during the past couple of months, aside from like, millionaires. But all good things must come to an end, mercifully, in this case. At some point soon we’ll all have to rejoin society and leave our dogs at home, where they’ll be a little sad and disoriented.

Whether you adopted a dog during the pandemic or spent tons of time with your old one, here are some tips that can help your dog cope with this transition period.

Start practicing

How To Prepare Your Dog For The World Post Lockdown
Photo by stiv xyz/Pexels

RELATED: 4 Ways Having A Pet Increases Your Lifespan

Before you go back to work and leave your dog alone for extended periods of time, start leaving your house for smaller amounts of time, like going for a walk or grabbing the mail. Make sure you start off slow. Ask your roommates or family members to leave the house with you, ensuring that there’s no one at home keeping your pet company. Make these outings more regular, trying to stay out for longer periods of time. This way, your dog gets progressively more exposed to being alone.

Make your dog feel comfortable

new study says that women who sleep with dogs have more restful nights
Photo by Adrianna Calvo via Pexels

Leave your dog in a space that makes them feel comfortable, whether that’s inside their crate or in the living room. No matter how old and well trained your dog is, be sure to remove all delicate or dangerous items from their vicinity. Since you’ve been spending so much time together, it’s normal for your dog to have some form of separation anxiety that can express itself in chewing, barking, or pooping in awkward spaces. Take care of your rugs.

Dog trainer and author Sarah Wilson told the New York Times that leaving your dog someplace with a view might not be the best approach, especially if they like to bark. “When they’re screaming out the window at everyone who’s going by, their brains are flooded with all of this confusing and upsetting brain chemistry, which doesn’t go away on its own instantly,” she said. In brief, leave your dog someplace that feels safe for them, even if it might not be the most pleasant space in your house.

Keep an eye out for strange behaviors

Dogs With Epilepsy: Can CBD Oil Help?
Photo by sarandy westfall via Unsplash

RELATED: 5 Things to Know About Hemp-CBD In Pet Products

Some kind of separation anxiety is expected, so be on the lookout for any kind of behaviors that might reflect that. Try to be more lenient and patient with your pet, correcting their behavior and cuddling them when spending time together. If your pet’s behavior starts to get too uncharacteristic or out of hand, contact your vet and ask for some orientation.

COVID Doesn’t Kill The Buzz Of New Dispensaries

Companies like cannabis product manufacturer Green Thumb Industries, cannabis testing laboratory Cannasafe, and cannabis retailer Canna Provisions are expanding their enterprises.

With terms like “social distancing”, “quarantine”, and “safer at home” orders now common parlance thanks to the COVID-19 global pandemic, it seems an odd time to forge ahead with opening new retail establishments, yet several determined cannabis companies are betting on a better future and doing just that.

Small business website “The Balance” itemizes the expenses associated with opening a storefront, which include licensing fees, rent, inventory, staffing, and equipment to name a few.  To open even a small business in an inexpensive city or town can cost thousands of dollars. Factor in the extra costs retailers will have to swallow to stay within Covid-19 guidelines for reopening such as plexiglass cashier guards, protective equipment for staff, and restrictions on the number of customers allowed in the store at any one time, and the overhead becomes untenable for many current and aspiring shop owners.

New Dispensaries

Despite these factors, companies like cannabis product manufacturer Green Thumb Industries, cannabis testing laboratory Cannasafe, and cannabis retailer Canna Provisions are expanding their enterprises.

Green Thumb Industries (OTC:GTBIF)  announced that it would be opening its fourth retail location in the Las Vegas, NV area on May 13, as well as the eighth store in Illinois on May 28. This makes for a total of forty-five storefronts nationwide for Green Thumb, with four new locations opening since the Covid-19 crisis began.

Green Thumb’s approach involves an emphasis on efficient curbside pick-up and delivery strategies to safeguard customer and staff safety. In a May 26 press release about the new Illinois location, Green Thumb Industries founder and chief executive Ben Kovler stated that his company has “continued to move forward through the ongoing COVID-19 crisis to provide jobs and much-needed access to well-being through the power of cannabis during these difficult times, as demonstrated by the opening of Rise Niles, our fourth opening since the crisis began.”

RELATED: Pa. Republican Lawmakers Say Marijuana Legalization ‘Inevitable’ Post-Pandemic

Cresco Labs  (OTCQX:CRLBF) opened Sunnyside River North, the first Illinois adult-use dispensary in Chicago in the prestigious River North neighborhood. Sunnyside opened for adult-use cannabis sales on May 28th for online orders and in-store pick up that day through a pop-up retail experience. “We are thrilled to be opening the first adult use store in Chicago under the state’s new legislation and to provide an example of what normalized and professionalized cannabis looks like with a location in a traditional business district, a local and diverse operating team and a tremendous amount of community input and support,” said Charlie Bachtell, Cresco Labs’ CEO and Co-founder.

why marijuana advocates believe this is the year it could all come together
Photo by Sonya Yruel/Drug Policy Alliance

Cresco Labs has said it has implemented procedures system-wide to eliminate wait lines, crowding, and social distancing during the COVID-19 pandemic and the River North location will launch with online orders only through Sunnyside.shop. Once customers receive a text notification that their order is ready, they can check-in at the Guest Experience Center at 22 W. Hubbard to be entered into the virtual pickup queue.

RELATED: NY Lawmakers Want Marijuana Reform To Boost Post

Meanwhile, Cannasafe has announced the opening of three new ISO-accredited laboratories in Oregon, Florida, and Illinois to help meet the increased demand for cannabis during the pandemic. Canna Provisions has opened a new storefront in Easthampton, MA with another in nearby Holyoke slated to open shortly. Another Lee, MA location shut down due to the pandemic will also be reopening. Canna Provisions is using a quick transaction model involving ID checks, a wireless ATM card reader, and frequent sanitizing to facilitate safe customer interface while offering additional support via Zoom links and instructional videos to help customers understand the new system.

These considered moves by some of the industry’s best-known names have all of the makings of successful ventures, especially given the attention to the potential infection hazards inherent in storefront retail. Still, as demand for cannabis continues strong and companies build capacity to meet that demand, it remains to be seen whether COVID-19 and a potential “second wave” will frame a gamble on the future of in-person sales as one worth taking or not.

This article originally appeared on Green Market Report.

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